What’s Next for Polaroid? Scott Hardy featured on NPR

The R&J consumer marketing team arranged an exclusive interview with Marketplace for Scott Hardy, President and CEO of our client Polaroid. During the interview, Hardy shared his thoughts on the resurgence of the instant camera market. He also discussed all the success Polaroid has found with brand’s current business model.

To listen to the full interview, visit: http://www.marketplace.org/2016/11/23/tech/nostalgia-driving-sales-polaroid

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About R&J SC

R&J Strategic Communications is a full-service integrated digital marketing and public relations agency specializing in commercial real estate, healthcare, human services and nonprofit communications. With over 35 years of experience, the agency leverages its expertise in creating, implementing, and managing integrated media campaigns across owned, earned, shared and paid channels to elevate brands and businesses. R&J is driven by its mission to Make a Difference for its clients, team and the community.

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